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Tipping Points in Water Conservation
Conference Proceeding by American Water Works Association, 02/01/2008

Document Format: PDF

Description

This powerpoint presentation provides information on using “tipping points” to help sell water conservation. Topics presented include: Connectors (social glue/spread the word)who is connected;Mavens (data banks)Professional Societies and Associations;Sales People (persuaders); stickiness; a fine line; importance of feedback; making the pitch; and, tipping points.

Product Details

Edition:
Vol. – No.
Published:
02/01/2008
Number of Pages:
21
File Size:
1 file , 550 KB
Note:
This product is unavailable in Ukraine, Russia, Belarus